GREG SMITH

From strategic ideation to execution, I’ve led high-performing campaigns across varying digital platforms, managing multimillion-dollar budgets, directing cross-functional teams, and consistently exceeding KPIs by up to 200%. These partnerships deepened brand relationships, drove measurable revenue growth, and delivered standout audience engagement. By blending data-driven insights with compelling storytelling, I’ve created campaigns that both performed above benchmarks and resonated culturally, achieving over 40% average view duration across influencer content. Off the clock, you can find me at a Beyoncé concert or exploring my local bookstore. 

Learn more about me on LinkedIn!